YES TO STAGING
I can’t stress enough how important it is to stage a home before getting it ready to sell.
There have been numerous studies done which collected data and the overall majority have all concluded that homes which are STAGED always in most cases sell for more. It’s a proven fact. Think of it this way. Would a fashion designer or movie director get ready to have a fashion show or shoot a movie and not make sure that all the models and actors are styled, clothed and done the exact way they want the message to be conveyed to the public? No.
So why would you allow your property you’re getting ready to sell, where your goal is to get the highest selling price, be viewed by all the potential buyers without being staged? First impressions, which in real estate is the first 14 days a property is on the market, will have an effect on the final selling price.
STAGING COMES IN MANY FORMS
People hear the word staging and they automatically think it’s going to cost them tons of money. There are many ways to style and stage that don’t break the bank. But in some cases it may make sense to spend some money up front if that means you’re going to most likely get a higher selling price. What kind of staging and styling and how much you spend will depend on the type of property and the marketing strategy. The agent you choose should be able to help you decide which direction to take. If your agent doesn’t know much about staging feel free to contact me, I’m always happy to share my opinion 🙂
EXAMPLES OF HOW TO APPLY STAGING & STYLING
If your home is older and needs to be remodeled but it’s in good shape and is just outdated, you may not opt to do a full service staging. Instead either your realtor ( if they have a good eye and experience with design or staging ) can help or hire a specialist to come in and stage/style your home. Some agents such as myself who have experience with design can help their clients clear the clutter, possibly suggest new paint colors as well as ways to streamline and brighten a space. You’d be surprised how far decluttering, reorganizing furniture, and cleaning can go. In some cases, where furniture doesn’t need to be rented and an outside specialist doesn’t need to be hired, it really doesn’t cost the seller anything. It is simply part of the full service agents such as myself offer to their clients.
Here are some situations where it would make sense to rent furniture and decor and have a professional stage a property. EMPTY HOMES: New Construction or the Sellers have Moved Out. More data: Studies have shown that empty homes almost always sell for less than properties that are furnished especially with staged furniture. Most people are not visual so having the rooms staged gives the potential buyer the visual of what the home would look like when lived in.
The other instance where you’d want to bring in a professional stager is if you are selling a luxury property that is outdated and you need to freshen it up. Homes in certain price ranges would warrant the money spent on fresh paint, a deep cleaning & professional staging.
No matter what you choose spending a little time cleaning, decluttering and getting your home ready for it’s moment in the spotlight, will go a long way. Just remember you only get one chance to make a first impression so why not try to make the best impression possible.